Media and Communications Center (MCC) is an Ethiopian based private limited company engaged in electronic and print media activities.The company was established in 1995 publishing its weekly Amharic language newspaper, “Reporter” and a year later its English newspaper, “The Reporter”. Currently, the Amharic newspaper is published twice a week whereas the English is a weekly newspaper. The Amharic newspaper is one of the most widely circulated publication through out the country.

Reporter assists government, Non governmental organizations (NGOs) and the public at large through dissemination of current news and information and advertisements using the above mentioned publications. Its publications created the reinforcement mechanism of "Brand image" and "Brand loyalty" in the minds of many customers.

MCC being aware of the magnitude and growth of electronic journalism and wishing to be a part of this progress, presently has its own website “www.ethiopianreporter.com and www.thereporterethiopia.com” posting both the Amharic and English news contents online. Currently, this website is the most widely visited in the country and has vast number of visitors all over the world. Presently, Reporter has many permanent reporters, editors and a large number of staff and contributors.

MCC is also a sole owner and publisher of the Ethiopian Yellow Page, the first of its kind in Ethiopia, providing vital information to the public. MCC started publishing the Ethiopian Yellow Page considering the fact that it is an era of information; easy access to information is very crucial.

Mission

The Reporter’s motto expresses the ideal of freedom that we, the journalists and editors, hope to enjoy and promote within our profession: “Free Press, Free Speech, Free Spirit.” The mission of Reporter is the following:

• Acknowledge a responsibility to our readers, to the public, the people in and outside Ethiopia who rely on us for news.
• Pledge that each week we will bring to the public the critical stories facing our people and be educational tool for knowledge of these topics.
• Guarantee to make our editorial choices about what to print based on the importance of a topic to our country along with the quality of journalism and not any political, economic, or other unethical motivations.
• Dedicate ourselves to help our readers in their effort to become an informed citizenry through giving as much information as possible on both sides of a story in our publication.
• Pledge to serve as a platform for the public’s own thoughts, opinions, and ideas by soliciting, accepting, reviewing and publishing letters and comments.
• Intend to make our newspaper a model for those in our profession, a guide for novices, and a means for more practiced to build and develop their craft through the standard of this template.