Wednesday, September 27, 2023
BusinessWyndham Group introduces three more brands here

Wyndham Group introduces three more brands here

Wyndham Hotel Group, one of the largest hotel operators across the world, has introduced three new hotels in Ethiopia following the recent opening Ramada Addis. The brand operator seeks to expand its management services in the African market.

According to Daniel Ruff, president and managing director for Europe, Middle East and Africa (EMEA), the construction of the four-star TRYP by Wyndham Addis Ababa off Bole Road is due to begin later this year, co-located with the five-star Wyndham Addis Ababa, also off Bole Road. According to Wyndham Group, construction works on the four-star Wyndham Garden Langano has also begun at its exquisite lakefront location 180km south of Addis.

Ruff was in town to ink agreements with Abel Sahlemariam, founder and chairman of Santa Maria Real Estate & Hotels PLC at Sheraton this week. Founded as a family business in 1993, Santa Maria has been operating in the construction sector.

“This triple signing marks a commitment to Ethiopia’s thriving hospitality industry, not only bringing high-end accommodation and facilities to travelers, but also, significantly, creating approximately 700 local jobs,” Ruff said. The new Bole Road properties, according to Ruff, are ideally situated for corporate travelers visiting the commercial hub of Addis Ababa. “The Wyndham Garden Langano offers visitors a taste of luxury in a breathtaking lakefront location”, Ruff said.

According to the information, Wyndham Worldwide circulated, Wyndham Addis Ababa Bole Road, which will have 161 rooms, is set to open doors by the end of next year. TRYP by Wyndham, which is located in close proximity with Wyndham Addis Ababa, will have 120 rooms and are expected to be operational by the end of 2020. The three hotels altogether will have 393 rooms and a couple more suites.

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Building one of its resort brands out of the capital, Wyndham Garden is to be located at Lagano lake where the hotel to furnish 112 lavish rooms. By doing so, Wyndham has become the second hotel next to Hilton Worldwide that cemented agreements to operate one of its brands outside of the capital.

Leading hotel brand franchisor and hotel management services provider, Wyndham’s global portfolio consists of nearly 8,000 properties and approximately 679,100 rooms in 73 countries under the following brands: Dolce Hotels and Resorts, Wyndham Grand, Wyndham Hotels and Resorts, Wyndham Garden Hotels, TRYP by Wyndham, Wingate by Wyndham, Hawthorn Suites by Wyndham, Microtel Inn & Suites by Wyndham, Ramada, Baymont Inn & Suites, Days Inn, Super8, Howard Johnson, Travelodge and Knights Inn. Wyndham Rewards, the company’s guest loyalty program, offers more than 45 million members the opportunity to earn and redeem points at thousands of hotels across the world.

Contracted to negotiate on behalf of Santa Maria, Calibra Hospitality Consultancy and Bushiness PLC has managed to broker the deals reach on agreements. The increasing portfolio of the consulting firm has helped to bring more than ten global hotel operators to join local forces in the past three years. According to Neway Berhanu, managing director of Calibra Hospitality, there are five more on the pipeline to come to join the Ethiopian hospitality market.

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