Tag: Alcohol & Beverages
Anbessa Beer sees light-of-day
There is a new beer on the horizon in Ethiopia. United Beverages is set to launch a new brand –Anbessa beer– today in the capital.
Diageo set to tackle underage drinking
Diageo, Ethiopia’s biggest distributer of liquor and producer of Metabeer, is set to collaborate with Collingwood Learning, launching a program to try and end underage drinking in Ethiopia. The new initiative is to reach more than 15,000 people and is to involve 28 schools thorough out the capital.
Ban on alcohol advert to take effect
The proclamation thatseeks to ban any broadcast media advertisement on alcoholic drinks, from 6:00 AM in the morning to 9:00 PM in the evening, will start to take effect starting next month, May 29, 2019, The Reporter has learnt.
Agent sues Heineken Ethiopia
Heineken Share Company of Ethiopia – one of the recent and successful breweries in Ethiopia – is being sued, accused of abruptly ending a contract worth more than 2.7 million Birr by one of its former agents and distributors.
Yirga Haile joins Competitive beer industry
Yirga Haile and families, a prominent and widely known name in the business community has now ventured into the beer industry with an investment of 1.5 billion birr in partnership with United Africa Beverages, a Mauritius based beer maker.